People usually assume that transportation logistics specialist is associated to trucking and product delivery. Transportation logistics is not only about trucks and various transportation services used in the delivery of goods; it includes transportation management, freight brokerage, international transportation and many more.

A recent article in the Economist estimated that the delivery of 25 packages has roughly 15 septillion possible routes. This is probably the reason why logistics companies are turning to new technologies like artificial intelligence (AI) to streamline and optimize operations. Experts believe that the logistics industries stand to benefit most from AI because of the huge amounts of data that they produce.

One of the biggest challenges that logistics companies face is to accurately forecast changes in demand. Demand is so challenging that it often requires consideration of several factors like sales numbers, weather changes and other consumer attributes. With artificial intelligence, huge volumes of data can be tracked and analyzed to adjust forecasts in real time.

Using AI technology, logistics companies can streamline tasks to become more efficient. AI can reduce operational costs because it can replace humans in the tasks of analyzing data. Tasks that used to be beyond the capabilities of a machine can now be completed. For example, a robot with artificial intelligence can sort letters, parcels and shipment pallets faster to save time and money. Special cameras with AI technology can be used to identify damages in cargo shipments and make corrections.

AI can be used by third-party logistics providers and their clients to communicate more effectively. An example is Amazon’s voice-activated Echo device that can be used by customers to track package shipments. The customer only needs to ask the question “Where is my parcel?”A more personalized experience is enjoyed by the customer that facilitates a stronger relationship.

The focus of transport logistics specialist is constant improvement of the IT system to allow customers an interactive look at their logistics shipments in real time. When customers are allowed to view and modify ongoing activities regarding their own goods, they are given a certain level of control. Every vehicle is specially designed for GPS tracking, central monitoring of transport and real time project management.